About Us
We believe that the best way to see the world and experience life is on a bike. We created Frictive to give everyone access to strong and reliable braking at fair prices.
Ride Fearlessly
Don’t be held back by bad pads, inflated maintenance costs or downtime. We created Frictive so you can confidently service your own bike as needed without compromising on quality.
Who are we? We’re just a few life committed riders, like you, looking to make what we’re most passionate about a little bit easier and affordable so you can enjoy more of it. We’ve cut through supply chains to bring you a range of high performance braking products at fair prices. Give us some time and we will have a larger range of braking products and servicing guides so you can service your bike yourself and get back on the trail sooner.
The most important part on your bike is its brakes. Good brakes allow you to push harder and they save your ass when things get too wild. Over the years we’ve tried a lot of braking products and have repeatedly been disappointed by their performance or price. Why aren’t there options which perform well at fair prices? We’re not sure, but we’re happy to fully back our own products with a Performance Guarantee.
If you’re not happy with one of our products, get in touch and let us make it right with a full refund, no questions asked (except maybe how we messed up).